Goodyear Wrangler All-Terrain Adventure with Kevlar 

On-Road All-Terrain

Wheel not included

  • GoodyearWrangler All-Terrain Adventure with Kevlar
  • GoodyearWrangler All-Terrain Adventure with Kevlar
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The Wrangler All-Terrain Adventure with Kevlar® is Goodyear's premium On-Road All-Terrain tire developed for light truck drivers looking to combine on-road competence with off-road versatility. Offered in Standard Load sizes for half-ton vehicles, Wrangler All-Terrain Adventure with Kevlar tires are also available in Pro-Grade Load Range E sizes for three-quarter and one-ton pickup trucks, vans and SUVs that regularly haul or tow heavy loads.

Wrangler All-Terrain Adventure with Kevlar tires feature a longwearing, specialized rubber tread compound (Pro-Grade tires use an even more chip- and chunk-resistant tread compound that enhances wear in high-torque applications). These compounds are molded into a multi-faceted symmetric tread design that combines rugged looks along with on-road comfort and off-road traction. Open shoulder blocks and traction ridges at the base of the outboard circumferential grooves help clear mud and snow (Pro-Grade tires meet the industry's severe snow service requirements and are branded with the three-peak mountain snowflake (3PMSF) symbol).

The sidewall rubber compound features Goodyear's Durawall Technology to protect the olyester cord body by resisting cuts, punctures, scuffing and abrasion

The tire's internal tructure includes twin, high-tensile steel belts reinforced by a spirally wrapped layer of next-generation DuPont Kevlar* cord to combine strength with comfort (Pro-Grade belts feature thicker steel cords reinforced by two layers of spirally wrapped DuPont Kevlar cord).

*DuPont™ and Kevlar® are trademarks or registered trademarks of E.I. du Pont de Nemours and Company.

Related Information: What is the three-peak mountain/snowflake symbol (3PMSF)?

Tire Rack Test Results Goodyear Wrangler All-Terrain Adventure with Kevlar

August 1, 2013

Tire tested:

Goodyear Wrangler All-Terrain Adventure with Kevlar (On-Road All-Terrain)
Chevrolet Silverado 1500 Crew Cab in the parking lot
A behind-the-wheel experience on the autocross course showed Wrangler All-Terrain Adventure tires gripped the corners on wet asphalt.

Goodyear provided an opportunity to experience their Wrangler All-Terrain Adventure with Kevlar® tires in Colorado Springs, CO, one of America’s top areas for outdoor recreational activities. They offered several on-road and dirt-road experiences behind the wheel of a variety of SUVs and pickup trucks in the shadows of the Rocky Mountains.

Driving a long wheelbase Chevrolet Silverado 1500 Crew Cab through a parking lot autocross course may not be the most intuitive way to experience an On-/Off-Road All-Terrain tire. However, its asphalt handling and traction are very important since this type of tire will typically spend more time on-road than off. And while no one would mistake this vehicle/tire combination for a sporty coupe on Goodyear Eagle performance tires, the Wrangler All-Terrain Adventure with Kevlar provided good grip, predictable handling and capable stopping traction in both dry and wet conditions.

In order to cover today’s ever-growing range of light truck vehicles, Wrangler All-Terrain Adventure with Kevlar tires are available in Standard Load metric sizes, as well as heavy-duty Load Range E LT-metric sizes. Goodyear identifies the heavy-duty sizes as Pro Grade tires for drivers who work hard and play hard, and are often faced with hauling heavy loads or towing large trailers for work or recreation. A 1 ½-hour scenic drive would provide the opportunity to experience both versions.

Chevrolet Silverado 1500 Crew Cab on a hill
Driving on Rocky Mountain canyon roads demonstrated the Wrangler All-Terrain Adventure lived up to its name on gravel and dirt.

Starting out from Colorado Springs in a Chevrolet Tahoe on the 265/70R17 Standard Load metric tires, the route headed south on the road. The Wrangler All-Terrain Adventure with Kevlar tires provided appropriate ride qualities and proved to be very quiet on the road. The route went into the mountains and followed the canyon roads to higher elevations. As the asphalt ended and the graded dirt roads began, the tires’ open shoulders and multi-faceted tread blocks delivered predictable steering response and traction on dirt.

Reaching the mid-point destination, we had the opportunity to change vehicles and drive a Ram 1500 Crew Cab on Pro Grade LT265/70R17 Load Range E tires for our return. The Ram’s driver doorjamb tire placard called for 40 psi cold inflation pressures and we were again treated to a quiet, comfortable ride for the trip back to town.

While we didn’t get a chance to truly challenge the off-road capabilities of the Kevlar-reinforced treads or Durawall Technology sidewall rubber, past experience confirms both contribute to the tire’s toughness and strength.

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Ratings Charts & Reviews Goodyear Wrangler All-Terrain Adventure with Kevlar

Tire Category: On-Road All-Terrain

Consumer Surveys

 
Best in Category
Miles Reported
Recommended
Treadwear
Goodyear Wrangler All-Terrain Adventure with Kevlar
Good
82%
10M
5.3 - Fair
7.3 - Good
7.8 Dirt Traction
7.2 Sand Traction
6.5 Mud Traction
7.5 Rock Traction
7.5 - Good
7.5 Hydroplaning Resistance
7.5 Wet Traction
8.5 - Good
8.3 Corner Stability
8.7 Dry Traction
8.4 Steering Response
6.5 - Fair
7.2 Light Snow Traction
6.5 Deep Snow Traction
5.8 Ice Traction
8.0 - Good
7.9 Ride Quality
8.1 Noise
6.9 - Good

Cooper Endeavor Plus Reviews

Customer surveys indicate the Cooper Endeavor Plus delivers excellent comfort with smooth, quiet rides (8-10 scores) and strong treadwear longevity. Winter traction earns positive marks in snow (7-10 range) but shows mixed results on ice, with some ratings dipping to 4-5. Wet performance is a standout, with hydroplaning resistance and grip consistently rated 8-10. Dry traction and handling receive near-universal praise (9-10 scores), reinforcing its capability as a reliable all-season tire for crossovers and SUVs. While most drivers report high satisfaction, a few note reduced ice performance, aligning with typical all-season limitations. Overall, it balances comfort, durability, and confident dry/wet handling for year-round touring.

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Customers Like:

614 reviews mention "Wet Traction"

  • 598 positive
  • 16 negative

Customers consistently rate the Cooper Endeavor Plus' wet traction as excellent, with most scores 9-10 and some 7-8. High marks highlight confident grip and hydroplaning resistance in rainy conditions.

277 reviews mention "Winter Traction"

  • 247 positive
  • 30 negative

The Cooper Endeavor Plus delivers excellent snow and deep snow traction, with many customers scoring 9s and 10s. Ice traction shows strong performance overall, with most scoring 7-10, though a few note lower grip in severe icy conditions. Winter capabilities align well with its all-season design.

February 27, 2026
(Verified Purchase)
4.9 out of 5 Star Rating
4.9 out of 5

I wasn't planning on using these tires for the winter because I have another set for snow but I continued using these right through a very snowy winter and was very satisfied with the results.

I wasn't planning on using these tires for the winter because I have another set for snow but I continued using these right through a very snowy winter and was very satisfied with the results.

Vehicle: 2012 Honda Pilot EX-L
Miles Driven on Tires: 5,000
Driving Conditions: Combined Highway/City
Location: CLEVELAND, OH
Driving Style: Spirited

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January 07, 2026
(Verified Purchase)
4.4 out of 5 Star Rating
4.4 out of 5

...In time for my NY/ Canada trip .it was a harsh winter rain and snow going and coming back but the tires responded well..so far so good...

Just intalled last late Dec. In time for my NY/ Canada trip .it was a harsh winter rain and snow going and coming back but the tires responded well..so far so good. IM HAPY WITH MY NEW TIRES WITHOUT BREAKING THE BANK . 1000 PLUS MILES ON IT . well see how long it well last me

Vehicle: 2019 Honda Pilot AWD Touring
Miles Driven on Tires: 1,000
Driving Conditions: Combined Highway/City
Location: OZONE PARK, NY
Driving Style: Easy Going

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685 reviews mention "Dry Traction"

  • 676 positive
  • 9 negative

Most customers give excellent dry traction scores of 9s and 10s. The Cooper Endeavor Plus delivers responsive handling and confident grip in dry conditions, performing superbly for crossover/SUV touring needs.

January 13, 2026
(Verified Purchase)
4.2 out of 5 Star Rating
4.2 out of 5

...But a couple instances on the road - one specific pothole evasion - was the best and grippiest I've ever felt...

Tires seem excellent though I’m not really an expert. With only 1k miles or so I haven’t had much time to judge. But a couple instances on the road — one specific pothole evasion — was the best and grippiest I’ve ever felt. Feels like a good set of safe tires. I’d recommend these 100%.

Sales, customer service, staff was great too. All questions were addressed, advice was solid. A problem with the order was fixed and handled professionally and discounts honored. One small issue was that I thought there was supposed to be an additional post purchase “mail-in” rebate which didn’t happen in the end, though it’s possible this was a misunderstanding on my part.

The local tire shop here in Brooklyn was perfect. Received the tires, were ready for me, charged a reasonable price, installed air pressure sensors at a reasonable price, did a wheel alignment at a reasonable price, and all in a short time. After work the car was ready and I couldn’t be happier. Thanks
Major Tire on McDonald Avenue in BKLN.

Vehicle: 2009 Subaru Forester 2.5 X Base Model
Miles Driven on Tires: 1,000
Driving Conditions: Combined Highway/City
Location: BROOKLYN, NY
Driving Style: Easy Going

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678 reviews mention "Ride Quality"

  • 647 positive
  • 31 negative

Customers consistently rate the Cooper Endeavor Plus with excellent 9s and 10s for ride comfort and noise reduction, delivering a smooth, quiet experience ideal for crossover/SUV touring in all seasons.

March 19, 2026
(Verified Purchase)
5 out of 5 Star Rating
5 out of 5

...These are excellent performing tires on all surfaces, very quiet and an incredible ride...

I usually buy OEM tires. However, I did some research on these Cooper Endeavor Plus tires on Tirerack.com and I could not refuse the cost savings of 50%. I do mostly in-town driving but we do take the freeway on occasion. I live in the Midwest and deal with four seasons. These are excellent performing tires on all surfaces, very quiet and an incredible ride. I would highly recommend them for your vehicle.

Vehicle: 2021 Volkswagen Atlas 4MOTION
Miles Driven on Tires: 7,500
Driving Conditions: Mostly City
Location: NORMAN, OK
Driving Style: Easy Going

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September 27, 2025
5 out of 5 Star Rating
5 out of 5

...Very quiet, great grip, and more comfortable on the road that soaks up road imperfections...

Love these tires and cannot recommend them enough! Did a ton of research prior to purchase and wanted some nice quiet tires maximizing comfort with a newborn. These tires excel. Very quiet, great grip, and more comfortable on the road that soaks up road imperfections. Was comparing these to Michelin when I purchased. Coming from Michelin I wanted to try a different brand and my wife and I are very very pleased

Vehicle: 2017 Ford Expedition 4WD
Miles Driven on Tires: 6,000
Driving Conditions: Combined Highway/City
Location: ATLANTA, GA
Driving Style: Spirited

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432 reviews mention "Treadwear"

  • 411 positive
  • 21 negative

Customers consistently rate treadwear highly, with most scoring 9s and 10s. The Endeavor Plus demonstrates excellent all-season durability, delivering long-lasting performance that meets crossover/SUV touring needs, even with some 7-8s in the mix.

May 09, 2024
(Verified Purchase)
4.8 out of 5 Star Rating
4.8 out of 5

Tread wear is exceptional...

Tread wear is exceptional. Traction is great. Very little noise. Fells like you are floating on the road.

Vehicle: 2015 Ford Edge FWD SEL
Miles Driven on Tires: 10,000
Driving Conditions: Combined Highway/City
Location: SEFFNER, FL
Driving Style: Spirited

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May 12, 2024
(Verified Purchase)
4.8 out of 5 Star Rating
4.8 out of 5

...They reached over 70,000 miles with regular rotating and balancing. Never had a problem of any kind...

I previously had 2 sets of Cooper tires on my 2017 Ford Explorer. They reached over 70,000 miles with regular rotating and balancing. Never had a problem of any kind. I like the fact that Cooper tires are made in America - very important to me.

Vehicle: 2020 Ford Expedition 4WD 275/55-20
Miles Driven on Tires: 2,500
Driving Conditions: Combined Highway/City
Location: LAKEWOOD, NJ
Driving Style: Average

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June 12, 2024
(Verified Purchase)
4.2 out of 5 Star Rating
4.2 out of 5

These tires start with more tread than most and have worn uniformly and they also seem to like more air pressure to get tread uniform wear just right...

These tires start with more tread than most and have worn uniformly and they also seem to like more air pressure to get tread uniform wear just right. I specifically wanted an American tire and have been pleasantly surprised on the quality, stability and low road noise of the Endeavor on my 2018 AWD CRV. I almost didn't buy them because the price seemed to low but, in my opinion, tires costing a lot more would not have performed any better for my driving.

Vehicle: 2018 Honda CR-V AWD EX-L
Miles Driven on Tires: 18,000
Driving Conditions: Mostly Highway
Location: BOCA RATON, FL
Driving Style: Average

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